Archive for the 'Web 2.0' Category

Telesummits: You’re Doing Them Wrong – Video

August 12th, 2010 by admin


Originally I was going to call this post The Bus Ride, Best Guy and the Bald Spot, since I hopped on a 6 hour round trip bus ride while I’m in NYC, to get to PA to see the best guy I know and he shows you his bald spot, but dang nabbit, that takes [...]

Awebextra - Squeezing The Extra From Aweber

Should Levi’s Disclose Sponsorship of Viral Video?

July 27th, 2010 by admin


Can a sponsored video go viral?
Like many things these days, it matters less about who created it, but the emotion/amazement that the video can evoke. That Old Spice dude showed us that and way back in the day, Where the Hell is Matt proved companies could sponsor a concept without hurting the video pass-around
Yesterday introduced [...]

Why I Changed My Coffee Religion

July 21st, 2010 by admin


The following is an excerpt from my new book “UnMarketing: Stop Marketing. Start Engaging” due to hit the shelves September 7th!
I have a morning ritual that I know many of you share. Coffee around here is a bit like a religion. You choose your brand, you pick your favorite, and then you stick with it. [...]

Word of Mouth Has Changed, Sort Of

June 17th, 2010 by admin


“You have to see this!”
Well before computers were making our lives easier by making them harder, people reacted to content. Word of mouth was simply that: people spread the word to each other by talking (talking was an ancient method of communication where two or more people stood in the same room, and then by [...]

Great New Internet Marketing Resource Site

June 17th, 2010 by admin


I just bookmarked this internet marketing resource page and I wanted to share it with you.   It’s called Pagellan (like Magellan with an “P”) and it’s designed to help you navigate the web pages you need to help build an online business.
==> Click here to visit Pagellan

It’s basically a portal of the most popular links [...]